影響中國民辦高等教育機構(gòu)學生的因素

Fill in the blank or tick (√) the most appropriate option in the respective boxes that best describes you.
在空白或最能描述您的相應方框中勾選最合適的選項。
1.性別 / Gender
2. 年齡 / Age Group
3.當前就讀年級 / Current Year of Study
4.所學專業(yè)領(lǐng)域 / Field of Study
請在下列陳述前選擇“是 (Yes)”或“否 (No)”來表明您的意見。
In this section, please indicate whether you agree (Yes) or disagree (No) with the following statements:
是 / Yes 否 / No
學校的品牌形象在學術(shù)圈內(nèi)有很高的認可度。 / The brand image of the institution is highly recognized in academic circles. 
學校的聲譽對我的學校選擇有直接影響。 / The reputation of the institution directly influenced my choice. 
我認為學校的品牌形象有助于提高我的就業(yè)機會。 / I believe the brand image of the institution will enhance my employment opportunities. 
學校的品牌形象符合我的個人價值觀。 / The institution's brand image aligns with my personal values. 
學校在社交媒體上的品牌形象積極正面。 / The institution has a positive brand image on social media. 
學校品牌形象的提升策略讓我感到滿意。 / I am satisfied with the institution's brand image enhancement strategies.
學校的品牌在我選擇學校時起到了重要作用。 / The institution's brand played a significant role in my choice of college. 
請根據(jù)以下5點Likert量表，選擇您的同意程度:
Please indicate your level of agreement using the following 5-point Likert scale:
Strongly Disagree 非常不同意 1
Disagree 不同意 2
Neutral 一般 3
Agree 同意 4
Strongly Agree 非常同意 5
1. Cost / 成本
1 學費和相關(guān)費用對我選擇學校的決定有很大影響。 / Tuition fees and related costs greatly influenced my decision to choose this institution. 
2 我在選擇學校時考慮了生活成本和其他費用。 / I considered the cost of living and other expenses when choosing this institution. 
3 獎學金或助學金對我的學校選擇起到了關(guān)鍵作用。 / Scholarships or financial aid played a crucial role in my choice of institution. 
4 我考慮了學校提供的分期付款或貸款計劃。 / I considered the installment or loan plans offered by the institution. 
5 我對學校的學費透明度感到滿意。 / I am satisfied with the transparency of tuition fees at the institution. 
6 生活費與學校所在城市的消費水平影響了我的選擇。 / The cost of living in the city where the institution is located influenced my choice.
2.Attitude / 態(tài)度
1 我對學校的整體態(tài)度是積極的。 / My overall attitude towards this institution is positive. 
2 我認為這所學校符合我的學術(shù)和職業(yè)目標。 / I believe this institution aligns with my academic and career goals. 
3 我對學校的課程設(shè)置感到滿意。 / I am satisfied with the curriculum offered by the institution. 
4 學校的校園文化讓我感到舒適。 / The campus culture of the institution makes me feel comfortable. 
5 我對學校的課外活動感到滿意。 / I am satisfied with the extracurricular activities offered by the institution. 
6 學校的行政管理和服務讓我感到滿意。 / I am satisfied with the institution’s administrative services. 
7 我對學校的設(shè)施（圖書館、實驗室等）感到滿意。 / I am satisfied with the institution’s facilities (e.g., library, labs). 
3.Subjective Norm / 主觀規(guī)范
1 我的家人和朋友對我選擇這所學校的決定有重要影響。 / My family and friends have a significant influence on my decision to choose this institution. 
2 社會對這所學校的評價影響了我的選擇。 / The social perception of this institution influenced my decision. 
3 我的老師或顧問對我選擇學校的決定有重要影響。 / My teachers or advisors significantly influenced my choice of institution. 
4 學校的校友網(wǎng)絡對我的選擇產(chǎn)生了影響。 / The institution’s alumni network influenced my decision. 
5 我周圍的同齡人對這所學校的評價影響了我的決定。 / My peers' opinions of the institution influenced my choice. 
6 媒體對這所學校的報道影響了我的決定。 / Media coverage of the institution influenced my decision. 
7 我選擇這所學校的決定得到了家庭的支持。 / My family supported my decision to choose this institution. 
4.Perceived Behavior Control / 感知行為控制
1 我有能力支付這所學校的學費和相關(guān)費用。 / I feel capable of affording the tuition fees and related costs of this institution. 
2 我認為自己能適應這所學校的學術(shù)和社會環(huán)境。 / I believe I can adapt to the academic and social environment of this institution. 
3 我認為自己可以很好地平衡學習和個人生活。 / I believe I can balance my academic and personal life well at this institution. 
4 學校提供的支持服務（如導師、心理咨詢）讓我感到有能力完成學業(yè)。 / The institution’s support services (e.g., mentoring, counseling) make me feel capable of completing my studies. 
5 我能輕松獲取學校的資源（如學習材料、導師幫助）。 / I can easily access the institution’s resources (e.g., learning materials, tutoring). 
6 我有能力應對學校的考試和評估系統(tǒng)。 / I feel confident in handling the institution’s exams and assessment systems. 
7 學校的學習節(jié)奏和要求符合我的能力水平。 / The academic pace and requirements of the institution match my abilities. 
5.Human Resource Policies / 人力資源政策
1 人力資源政策的傳達性。/The human resource polices are well communicated. 
2 人力資源政策有備案/Human Resources policies are systematically documented. 
3 人力資源政策改革的接受程度。/The Human Resource developments policies are accesible. 
4 錄用政策和晉升標準/The hiring and promotion criterias are communicated. 
5 可以很好的為教師提供的職業(yè)發(fā)展機會（如研究、專業(yè)發(fā)展）。The career development opportunities provided to faculty (e.g., research, professional development) are good. 
請在以下陳述中選擇您的同意程度:
Please indicate your level of agreement with the following statements:
1 總體來說，我對自己的學校選擇感到滿意。 / Overall, I am satisfied with my choice of institution. 
2 與其他機構(gòu)相比，我愿意推薦這所學校。 / I would select this institution compared to others. 
3 我這所學校是我的主要選擇。 / This institution is my main choice. 
4 這所學校符合我的興趣。 / This institution match my interests. 
5 這所學校增強了我選擇的意愿。 / This institution’strengthened my desire to choose it. 
6 學校的學術(shù)支持服務（對我的選擇有幫助。 / The academic support services offered by the institution helped in my decision-making. 
Reasons for Choosing the Institution / 選擇學校的原因
請在以下陳述中選擇您的同意程度:
Please indicate your level of agreement with the following statements:
1 學術(shù)聲譽是我選擇這所學校的主要原因之一。 / Academic reputation is one of the main reasons for my choice of this institution. 
2 學校提供的專業(yè)和課程符合我的興趣。 / The programs and courses offered by the institution match my interests. 
3 學校的教學質(zhì)量促使我選擇了它。 / The quality of education at the institution influenced my decision.
4 校園設(shè)施（如圖書館、實驗室等）是我選擇這所學校的一個重要原因。 / The campus facilities (e.g., libraries, labs) were an important reason for my choice of this institution. 
5 學校的教學方式（如線上課程、課堂討論）對我的選擇產(chǎn)生了影響。 / The teaching methods (e.g., online courses, classroom discussions) influenced my choice of this institution. 
6 學校的研究機會或?qū)嵙曧椖渴俏疫x擇的關(guān)鍵因素。 / The research opportunities or internship programs offered by the institution were key factors in my choice. 
7 學校的校園文化和氛圍符合我的偏好。 / The campus culture and environment of the institution matched my preferences. 
Influence of External Factors / 外部因素的影響
請在以下陳述中選擇您的同意程度:
Please indicate your level of agreement with the following statements:
1 政府政策對我選擇這所學校有影響。 / Government policies have influenced my choice of this institution.
2 市場需求和就業(yè)機會是我選擇這所學校的重要因素。 / Market demand and employment opportunities are important factors in my choice of institution. 
3 學校所在地區(qū)的經(jīng)濟發(fā)展水平影響了我的選擇。 / The economic development of the region where the institution is located influenced my choice. 
4 學校與行業(yè)或企業(yè)的合作關(guān)系促使我選擇了它。 / The institution's partnerships with industries or companies influenced my decision. 
5 媒體對學校的報道和評價影響了我的選擇。 / Media coverage and reviews of the institution influenced my decision. 
6 學校的國際化程度（如國際學生比例、國際合作）對我的選擇有影響。 / The institution's internationalization (e.g., ratio of international students, global partnerships) influenced my choice. 
7 我選擇這所學校是因為它對未來市場的適應能力較強。 / I chose this institution because it is well-adapted to future market trends. 
Open-Ended Feedback / 開放式反饋
說明 / Introduction: 在本部分中，我們邀請您分享您的想法和經(jīng)歷。請在以下問題中提供您的詳細回答:
In this section, we invite you to share your thoughts and experiences. Please provide detailed responses to the following questions:
個人經(jīng)歷 / Personal Experiences
請描述任何對您選擇當前學校有重大影響的特定經(jīng)歷或事件。
"Please describe any particular experiences or events that significantly influenced your decision to choose your current institution."
額外的影響因素 / Additional Influential Factors
是否有任何未在前面部分提到的因素在您選擇學校時發(fā)揮了作用?請詳細說明。
"Were there any additional factors not covered in the previous sections that played a role in your choice of institution? Please elaborate."
改進建議 / Improvements and Suggestions
您對學校有何改進建議，以吸引未來的學生?
"What improvements or changes would you suggest for your institution to make it a more attractive choice for future students?"
結(jié)語 / Conclusion
感謝您抽出時間完成此問卷，您的回答將為研究提供寶貴的數(shù)據(jù)支持。
Thank you for taking the time to complete this questionnaire. Your responses will provide valuable data for the research.
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