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大學(xué)生旅游偏好
您好!我們是市場營銷專業(yè)的學(xué)生，正在進行一項關(guān)于大學(xué)生旅游偏好的市場調(diào)研。本次調(diào)查旨在深入了解大學(xué)生群體在旅游選擇上的獨特見解與需求，以便為旅游行業(yè)提供更加精準的市場分析與建議。我們承諾對您的個人信息及回答內(nèi)容嚴格保密，確保您的隱私安全。請您根據(jù)自己的真實感受和經(jīng)歷，認真填寫以下問卷。謝謝！
1. What grade are you in？
first-year university student
second-year university student
third-year university student
fourthyear university student
2. What is your gender？
male
female
3. What are your approximate monthly living expenses?
1-999
1000-1999
2000-2999
3000 and above
4. What percentage of your living expenses are you willing to take up for traveling
Less than 10%
10%-25%
25%-50%
More than 50%
5.
How many times a year do you travel？
0
1-2
2-3
More than 3 times
6. What channels do you usually use to learn about destinations and to plan your trip?
A. Tourism website（e.g. XieCheng,Booking,etc.)
B. Social media (e.g. TikTok, BiLiBiLi, etc.)
D. Recommended by friends
E. Books and magazines
F. Others
7. What are some of the most important things you look for when choosing a travel destination?
A. Historical and cultural
B.Natural landscape
C. Internet popularity
D.Budget friendly
E.Food
F.Others
8.
What percentage of each aspect did you look for when choosing your accommodation?
hygienic environment
0
100
Price
0
100
Location
0
100
Service
0
100
9. With a limited budget, how would you balance the quality and cost of your trip?
A. Choose cheaper accommodations and meals, even if they are not of good enough quality.
B. Plan ahead and take advantage of deals and discounts wherever possible. But it doesn't reduce the quality of tourism.
C. Shorter tours increase average daily disposable funds.
D. Delay travel until sufficient funds are available for travel.
E.Else.
10.
Which of the following do you think best represents your travel philosophy?
A. In-depth tours that focus on experiences and sensations.
B. Free to travel as you wish without any constraints.
C. Traveling with a tour group saves effort and enjoys one-stop service.
D. Adventure tours for thrill-seeking challenges.
11. What do you hope to gain from your travels?
A. Broaden your horizons.
B. Relaxation.
C. Strengthen ties with friends or make new ones.
D. Experience different customs.
E.Else
12. Do you have any other suggestions or advice for college students traveling?
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