Hello! We are
students from NABA and we are currently conducting a market survey on hair care. Your opinions are very
important to us, and we will keep your answers strictly confidential. We hope you can share your genuine thoughts, and completing this questionnaire will take about 10 minutes.
Thank you very much for your participation and support!
您好！我們是NABA的學(xué)生 ，目前正在進(jìn)行一項(xiàng)關(guān)于頭發(fā)護(hù)理的市場(chǎng)調(diào)查。您的意見對(duì)我們非常重要 ，我們會(huì)對(duì)您的回答嚴(yán)格保密。希望您能分享您的真實(shí)想法，完成這份問卷大約需要10分鐘。非常感謝 您的參與和支持！
1. What is your age？
您的年齡是？
18-24 25-34 35-44 45-54 55-65
2. What is your gender？
您的性別是？
male 男性 female 女性 others 其他
3. Do you live in China or Italy?
您生活在中國還是意大利？
in China 在中國 in Italy 在意大利 others 在其他國家/地區(qū)
4. Speaking about hair care, which brand comes to your mind first？
關(guān)于頭發(fā)護(hù)理，您能想到的第一個(gè)品牌是？
5. Which other brand ?
您還能想到什么其他的品牌？請(qǐng)?zhí)顚懗鰜?/p>
6. Now you will see a list of brand with their logo, which brand do you know?
現(xiàn)在您將看到一個(gè)列表，把您認(rèn)識(shí)的牌子選出來
Kerastase 卡詩 O'real 歐萊雅 Pantene 潘婷 Head ＆ Shoulders 海飛絲 Schwarzkopf 施華蔻
7. 4. Do you have an hair routibne?
您平常護(hù)理頭發(fā)嗎
Yes 是 No 否
8. Do you wash your hair...
您的洗頭頻率是？
everyday 每天 2-3 days 2-3天 4-5 days 4-5天 1 week 每周一次
9. What is your hair type？
您的頭發(fā)類型是？
straight 直發(fā) naturally curly 天生卷發(fā)/自來卷 curly 卷發(fā) other specify 其他
10. Are you satisfied with your current hair now?
您對(duì)自己現(xiàn)在的頭發(fā)滿意嗎？
11. Does your hair impact your confidence?
您的頭發(fā)影響您的自信嗎
Yes 是的 No 不影響
12. In which way hair styling impact your confidence?
您的頭發(fā)對(duì)您的自信有哪方面影響？
Appearance Confidence 外表自信 Professional Workplace Image 職場(chǎng)形象的專業(yè)度提升 Enhanced Charisma 增強(qiáng)魅力 Refreshed and Energized 精神煥發(fā) No Significant Impact 沒特殊影響：）
13. What is your main hair concern?
您最主要的頭發(fā)問題是什么？
Dryness 干燥 Maintenance is troublesome 護(hù)理起來很麻煩 Oily/Excess oil 油 Hair loss 脫發(fā)
14. What factors contribute to your hair concerns？
您的頭發(fā)問題是什么因素造成的？
diet / lifestyle 飲食/生活方式 hormone changes 荷爾蒙變化/身體激素變化 pollution 污染 weather 天氣 dreaded over-styling 過度造型（比如多次燙染） others 其他因素
15. How much do you typically spend on hair care each month?
您每個(gè)月在護(hù)發(fā)上花費(fèi)多少時(shí)間？
less than 1h 少于1小時(shí) 1h-2h 1-2小時(shí) more than 2h 大于兩小時(shí) I don't know 不知道：）
16. What hair care products do you use regularly?
您平常用什么護(hù)發(fā)產(chǎn)品？
shampoo 洗發(fā)水 conditioner 護(hù)發(fā)素 hair mask 發(fā)膜 others 其他
17. What factors do you consider most when choosing hair products?
選擇護(hù)發(fā)產(chǎn)品時(shí)您最考慮哪些因素？
Brand 品牌 Ingredients 成分 Effects 效果 Price 價(jià)格 Quality 質(zhì)量 Sustainability pack 環(huán)保材料 None of above 以上都不是
18. What is your status？
您的身份是？
Student 學(xué)生 Employed 有自己的工作 Unemployed 無業(yè)游民