Coca-Cola Consumption Habits

1. How often do you drink Coca-Cola products? (Options)
2. Which Coca-Cola products do you consume most often? (Options)
3. Were you aware of the incident where Cristiano Ronaldo removed Coca-Cola bottles during a press conference? (Options)
4. How did you learn about the incident?
5. How did you perceive Cristiano Ronaldo's actions?
6. How did you perceive Coca-Cola's response to the incident?
7. Have you seen any Coca-Cola advertisements about the Ronaldo incident? (Options)(If yes, how effectively were these advertisements changing your perception of Coca-Cola? (Rate from 1 to 5: 1 = Not effective, 5 = Very effective)
8. What messaging would you prefer from Coca-Cola following the incident? (Options)
9. How did you perceive Coca-Cola before the incident? (Rate from 1 to 5)
10. Has your perception of Coca-Cola changed since the incident? (Rate from 1 to 5)
11. How did Coca-Cola's response to the incident influence your perception of the brand?
12. How much do you trust Coca-Cola as a brand? (Rate from 1 to 5: 1 = No trust, 5 = Very high trust)
13. Has the incident affected your decision to purchase Coca-Cola products? (Options)
14. How much do the actions of celebrities affect your choice to buy a brand? (Rate from 1 to 5: 1 = Not at all, 5 = Very much)
15. Would you continue purchasing Coca-Cola products in the future? (Options)
16. What is your age? (Options)
17. What is your gender? (Options)
18. Where in Hungary do you live? (Options)
19. What do you do? (Options)
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